I have had my fair share of travels overseas. The most logical, and most times, only way to get to the other side is by air. And whether you travel on business class, first class or economy, you have to contend what with to do for the duration of the flight.

Most people who travel by air will do one of 5 or 6 things: work on their stuff, chat with a flying friend or a friendly neighbor, read, sleep, and watch the inflight TV or listen to music. But what do you do when you have none of those and can’t sleep?

When you travel on budget carriers, there is a good chance that inflight entertainment is non-existent. So what do you do?

On board Cebu Pacific, traveling from Hong Kong to the Philippines, you cannot possibly escape the unorthodox way of entertaining bored travelers. Flight attendants will engaged customers by playing some parlor games. The most common is what locals call “Show me” contest where participants will produce an item or article that the game show host will call out on the airplane’s PA system. Another game is singing a tune. The whole experience will bemuse first time flyers of the airline.

I will probably never expect to experience something similar onboard any of America’s low cost carriers. Americans can be too uptight about propriety to entertain an entire complement of passengers. But a SouthWest Airlines flight attendant did make a very amuzing, if not certainly, very entertaining event out of the ordinary, mundane and often ignore pre-flight announcements that all carriers are mandated by law to perform – whether passengers like it or not. Click here to watch it.

On average it doesn’t take a lot of effort to give customers a measure of comfort, that feeling of satisfaction, the experience that they would bring with them for as long as memory serves them. The added bonus is that word of mouth, coupled with Internet-based social networking platforms like youtube and facebook, have made it relatively inexpensive to create new and future business.

Its not everyone’s cup of tea I am sure. But when you have to cram yourself into a tight seat and get elbowed by your next seat neighbor. A good distraction can be welcome and entertaining. The trick we’ve learned here is to be honest, entertaining and charming.

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