A month ago I got myself a Palm Treo Pro (850 unlock) and I thought I would finally get rid of my Windows mobile phobia. As you will have note from previous entries I have tried my hands on other Win Mobile 6.1 devices: Samsung Omnia i908 and HTC Touch Diamond. This is not my first foray into a Windows Mobile device. I do have a HTC Touch and an O2 XDA Atom Life.

I even chucked my BlackBerry Pearl aside to make sure my judgement isn’t clouded by happier memories. But after weeks of fiddling with the Palm Treo Pro I’ve concluded that I am probably not a Microsoft Windows Mobile friend. While the Treo Pro has an elegant external design, a little on the heavy side but solid built, I feel that the operating system is a clunker – requiring too much learning for an average phone user such as myself.

So I took out my trusty old BlackBerry Pearl, charged it and am using it every day now. The Treo Pro is just waiting in a corner – waiting to be traded in for another device – either a Sony Ericsson (for me) or a Nokia (for my wife).

More interesting I was recently loaned a BlackBerry 8900 (the successor to the BlackBerry Curve). After my brief stint with the BlackBerry Bold I had thought that the next device I would love to review is the BlackBerry Storm. The 8900 came a few months after the Bold and is a few weeks ahead of the Storm in Asia. But being a former Curve user, she (8900) is worth the upgrade. 

The 8900 display is about the same brightness and resultion as the Bold. It keys are much better to handle. The device is fast both as a personal information management (PIM) device, and communication is crisp – I haven’t had any signal drops even in my building which is notorious for bad cell signal. 

My biggest hiccup (and remaining one for both the Curve and the Pearl) is the clunky browser experience. You don’t want to use the Pearl or the Curve to surf the Internet. Yes, you can connect to any b or g network but surfing is painful at best.

The 8900 changes the game. I am very pleased that Research In Motion finally updated the software for better surfing experience. To be fair, there is no comparison to the iPhone or iPod Touch when it comes to a portable (handheld) device to surf the Internet (yes, even the Nokia Communicator series isn’t up to the challenge), but RIM has painstakingly updated the BlackBerry so that it is easier to surf.

At the end of the day, we choose ornaments because they fulfil certain functions – they are either beautiful to have, or they are functional allowing us to be productive during moments when we need to be. RIM’s BlackBerry 8900 meets both of these criteria – at least for me.

Bold by any other name

What’s in a name? As a former marketer I have learned to understand and believe the power of brands. Take away the shareholder equation ($$$) associated with brands and what you have at the very core of a brand is Trust. The old adage in IT was “no one ever gets fired for buying IBM”. While this may still hold true in some business quarters in many parts of the world, the “trust” a brand builds over time can easily be thrown out by a single, badly managed incident.

But that is not my point here. My point is that sometimes marketers can get carried away with the exercise of creating a brand name that they lose sight of a deeper goal – maintaining the level of trust a brand has established over the years.

Anyway, you’ve probably read two of my product reviews (Samsung Omnia and HTC Touch Diamond). I would not be surprised if after reading both you’d think of me as being patently pro-BlackBerry. I can assure you that while I like some of the technologies that RIM has created over the years, I am still very much not in favor of some of their current business practices. But this is a another product review so let me get that off the table and come back to my RIM issues towards the end.

I use a BlackBerry Pearl (8120). I’ve used a BlackBerry Curve (8310) earlier this year – sorry it got stolen during a holiday in Manila. Recently I was loaned a BlackBerry Bold (9000) to try out. As before, this is not an exhaustive review. If you want a technical dissertation, click on the list towards the end of this blog.

Likes about the BlackBerrys

  • Rugged form factor (I’ve dropped each model on a few occasions – unintentionally of course – and each survived mostly unscathed – yes, minor scratches – you should see what a 3 foot drop can do to an iPhone 2G – the model with an aluminum case. Imagine what would happen to the plastic iPhone 3G)
  • Simple to understand user interface plus the ability to hide functions you don’t need or don’t use. (I firmly believe that a true test of a consumer device is to use it effectively without ever reaching for the manual)
  • Syncing with MS Outlook is easy as is installing/uninstalling the software – BlackBerry Desktop Manager
  • Screen is crystal clear – but the Bold beats everyone – iPhone, all previous BBs, SonyE, Nokia, HTC, MotoQ, in fact everyone except the Samsung Omnia i900 series.
  • Power-up is almost instantaneous (except when you remove the battery)

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